~ The Social Diary ~


La Jolla's Seaside Home's 'Wine & Design!'

May 2nd , 2007
The Social Diary Columnist & Photographer Margo Schwab

(high resolution photos available by request )

On April 26th, 2007, lucky invitees arrived for an evening of 'Design and Wine' at the La Jolla location of Seaside Home, a premiere home design atelier. Fresh{er} Restaurant and Bar of La Jolla cuisine, Fallbrook chardonay, a host of pretty locals including one time Town & Country Magazine's cover girl Sarah Burton, and beautiful furniture by such high end designers as Ralph Lauren, Baker and Henredon, helped set the party tone.

And it was a perfect party tone thanks to the knowing eye of Seaside Home owner Sheryll Jackman. Sheryll has quite a lot of credentialing to back up her choices of furniture, linens and more. Not only is Sheryll a past President of the San Diego Chapter of ASID, she is also President and Director of the Jackman Group, a multi-disciplinary firm offering planning, design and construction in Coronado. And Sheryll is a licensed General Contractor, a Real Estate Broker, a Certified Interior Designer, a past instructor at the Design Institute of San Diego, and an appointee of the Coronado City Council as one of 12 members of the Business Areas Advisory Committee, a group directed to conceive and promote a master plan for the business areas of Coronado.

Sheryll described the concept behind Seaside Home's Coastal Chic. "The feeling of a coastal room should be crisp, clean, and refreshing by using a color scheme that calls on sea blues, crisp whites, sandy tans and an array of natural fibers to bring the outdoors inside. The key to beach chic is picking a few elegant items to pair with light linens and fabrics that are made for everyday use. The right blend of natural textures and seaside decor can create the look and feel of casual elegance by the sea--- even inside your home!"

Guests nibbled on Ahi stuffed Piquillo Red Peppers, Asparagus and Aioli, Shrimp with home-made cocktail sauce, Feta stuffed grilled Squid, Mushroom Bruschetta on Toasted Parmisian, Truffled Brie and Ahi Poke in a light mango based sauce. And it was Fresh{er}! Owner Arturo Kassel confessed he is at Chino Farms and other select purveyors each and every morning.

Seaside Home in La Jolla is Sheryll's second store, the first being in Coronado. An outlet store called Odds and Ends will soon open in Coronado.

Heidi Hageman with Sheryll Jackman

margo schwab with heidi hageman

Margo Schwab with Heidi Hageman ** Designers

Fresh restaurant

The Fresh{er} Restaurant and Bar Team

Heidi Hageman and Christine Clark of h2 Public Relations ** The media girls

seaside home


* Margo Schwab has produced, written, interviewed and photographed for various media organizations since 1989. Schwab has a B.A. from Scripps College and a Masters of Business degree, M.B.A., from the University of San Diego. Schwab volunteers for numerous charity organizations. She also continues to lobby for water safety and for family violence mitigation. Schwab is the editor of The Social Diary. Margo is currently writing a book based on La Jolla.

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